Guest posts have long since stopped being a grey-hat link-building tactic and have turned into a full-fledged channel for brand growth. Instead of chaotic outreach to blogs and manual prospecting, SEO specialists are increasingly using guest post marketplaces — platforms where webmasters and SEO specialists meet in one place. Some sell placements, while others buy them for their projects.
But not all marketplaces are equally helpful. Even if the services look similar on the surface, the quality of their inventory can differ dramatically. In some of them, 80% of the sites are resold PBNs, elsewhere you’ll find spammy directories and AdSense doorways, and only a fraction are real media outlets and niche projects. To avoid drowning in dozens of platforms and endless tabs with sites, let’s break down my informal top 5 guest post marketplaces.
1. Links.me
The platform works as a full-fledged marketplace: an advertiser signs up, gets access to a catalog of sites, selects placements, and submits orders via their personal dashboard. You can filter sites by traffic, niche, region, price, keywords, and backlink profile; metrics are pulled in via integrations with Ahrefs and Serpstat, with more than 40 parameters available for evaluating donors. For site owners, the platform fee is fixed at 15%, with several payout options, which makes the model transparent and predictable.
2. Ereferer
An international guest post and backlink marketplace focused on volume and low placement costs. According to the platform itself, it offers access to more than 20,000 English-language sites and over 50,000 websites worldwide where you can buy guest articles and links. Ereferer positions itself as “one of the cheapest backlinks platforms” and attracts webmasters by paying them from 76.5% to 90% of each sale.
3. iCopify
A guest post marketplace that focuses on scale and a low entry barrier. The platform claims 50,000+ sites with real traffic. Inside, you can filter sites by DR/DA, traffic, niche, and geo, and order either placements with your own content or “done-for-you” content — all through a single interface. For SEO specialists, iCopify is first and foremost a tool for budget-friendly bulk link purchases across projects in different niches and countries.
4. Accessily
The Accessily database includes over 25,000–35,000+ sites and publishers (websites, influencers, authors) in various niches and languages, where you can buy guest posts, PR placements, backlinks, and social media shoutouts through a single dashboard. The marketplace follows a creator marketplace model: 15,000+ sellers list their offers, and buyers can either select individual placements manually or launch automated campaigns based on their own criteria.
5. Loganix
Loganix operates as a hybrid: it’s both a guest post marketplace and a fully-fledged link-building agency. It offers a database of 5,000+ pre-vetted sites that you can access via a catalog or outsource the entire selection process to the Loganix team. Guest posts start at $200+ per placement, with more expensive packages and custom solutions for specific business niches. All donors go through multi-step vetting (traffic, DR, trends, backlink profile, content, hosting), placements come with guarantees, and the typical turnaround time is about 3 weeks after approving the sites.
Conclusion
Guest post marketplaces solve different tasks: from budget-friendly bulk acquisitions to careful, premium link building for complex niches. The SEO specialist’s job is not just to pick the best service but to build a working mix of platforms tailored to their goals, balancing price, donor quality, and process control.
